On Sunday, Jeff Bezos tweeted praising Netflix and its internationalization strategy, which has turned several obscure, non-English shows into global hits. The show that inspired this tweet by Mr Bezos (whose Amazon Prime Video is in direct competition with Netflix) squid game. Set in South Korea, this dystopian tale of competitors competing in children’s sports has become an international phenomenon, with Netflix co-CEO Ted Sarandos predicting it may soon be dethroned bridgerton And witcher As Vulture reports, this marks the platform’s most sample original-series launch to date.
Amazon and Blue Origin founder Mr. Bezos share Vulture’s article squid game Praising Netflix. “Reed Hastings and Ted Sarandos and the team at Netflix fix this so often,” he wrote on Twitter. “Their internationalization strategy isn’t easy, and they’re making it work,” he said, praising it as both inspiring and influential.
“(And I can’t wait to see the show)” Jeff Bezos said.
.@reed hastings and Ted Sarandos and team @netflix fix it so many times. Their internationalization strategy isn’t easy, and they’re making it work. Impressive and inspiring. (And I can’t wait to see the show.) https://t.co/yFw7TGyc1U
— Jeff Bezos (@JeffBezos) 2 October 2021
The tweet of praise shocked many on the microblogging platform, with people wondering whether Mr. Bezos was perhaps hinting at a collaboration with Netflix. Some even suggested he was interested in acquiring the streaming platform, but Mr Bezos put an end to all speculation in a follow-up tweet.
Quoting Jeff Bezos’ post on Netflix, a Twitter user wrote, “Something is happening.”
“No, just simple praise,” replied Mr. Bezos.
No, just simple praise. https://t.co/uLeWcB8xrn
— Jeff Bezos (@JeffBezos) 3 October 2021
squid game It has gone viral in the two weeks since its release on Netflix. The show grew in popularity, with news agency Reuters reporting that South Korean Internet service provider SK Broadband has sued Netflix to pay for increased network traffic and maintenance work costs due to viewership growth.
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